Food of the Eighties, Kraft Cheese & Macaroni
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I know, I know, they're still selling the stuff like hell today ... but in the 80s, they were all about pushing the fact that this was SO cheesy as to be called Cheese & Macaroni, not the other way around. Remember that little pony-tailed nitwit we used to see on TV heralding the stuff?? (Seriously, though, it WAS the biggest treat for me as a kid. Always had to score it at someone else's house, my mom refused to buy it.)
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Small World - August 04, 2010 - Report this comment
My mom refused us this delicacy as well. Nevermind the fact that she made REAL mac & cheese for us at least once a month, complete with about a pound of freshly-grated cheddar cheese and little bits of ham. Nope, we went nuts for the Kraft junk! (PS - STILL love it today!!)
Curt "The Hurt" - March 28, 2012 - Report this comment
In Canada it is called Kraft Dinner, I remember the Pac-Man KD in the 80's, loved it and wish they would bring it back, until then the gourmet version of KD, "Spirals" which has better cheese taste, but make it with ONLY margarine or butter, NO milk! It is soooo good
Kristen - March 29, 2012 - Report this comment
Some of my earliest memories of my Grandma include her making me Kraft Macaroni & Cheese. It was such a treat, because we were never allowed the boxed stuff at home. I don't know what happened, but it does NOT taste the same any more. Probably because she made it with Parkay margarine, and that changed (for the worse) too. Sheesh.
Hockey, EH! - April 14, 2013 - Report this comment
So cool that Canada "Curt 'the hurt' would talk about, or 'aboot' Mac & Cheese! Lived there and played hockey and WE LOVE MAC # Chezz!
Charlie - January 26, 2014 - Report this comment
I'm surprised that a lot of you weren't allowed to have this at home. My mom loved to make this for me! I loved the cheese & macaroni commercials from the 80's, especially the one with the ponytail girl and Wendell from 1984!
Dex - August 29, 2014 - Report this comment
Count me as one of the ones whose moms wouldn't buy it. My mom made mac and cheese from scratch, so I had to get it on vacation at Grandma's or at friend's houses. I still love the stuff and discovered that if you use salted Irish butter (Kerrygold) it tastes more like what we remember. My guess is that they cut back on the salt and fat when they reformulated. Normally not a bad idea, but we're cooking memories here, people!
Rob lambert - June 23, 2017 - Report this comment
Kraft first introduced its signature macaroni & cheese dinner in 1937. Originally advertised on radio programs like "Great Gildersleeve" and "Bing Crosby." Later, on the "Kraft Music Hall" TV program starting in 1965. Today, Kraft skimps on the grated cheddar mix. There's hardly enough to cover all the pasta equally, and now it costs a buck for one dinner.
Beth Lexus - August 22, 2022 - Report this comment
Does anyone know how much a box of this stuff cost in say 1980?

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